Anything new in the market needs to be promoted in order to gain familiarity with the masses. Once your website is created, you would definitely like it to be noticed by visitors. This is where website promotion comes into the picture. Though time consuming, website promotion helps in attracting the attention of the audience to your website. It is essential to promote your website by using correct sources. Following are the steps that can lead to successful implementation of your promotion program:
Internet Directories:
It is a good idea to start promoting your website by listing it in the popular internet directories. With major internet directories recognising it, the job becomes easier to attract a significant amount of traffic, thereby increasing your website ranking. Moreover, submitting to the internet directories is effortless. However, you cannot be assured about the acceptance of your website submission. For guidance, it is always helpful to go through the directories to understand the different ways.
Furthermore, getting started with the free Open Directory Project (ODP) can be a very wise decision, providing your website has something unique and good content to offer. It is recommended that you follow the advice offered on ODP for a perfect beginning. Identify the suitable directories and ensure your website listing. Please note that major directories like Yahoo! might charge you for their services.
Search Engines:
As soon as your website gets included in the ODP, start getting to know the search engines - like the basics of their algorithms - in order to promote your site further. By designing your website in a search engine friendly manner and identifying the SEO tactics, your promotion campaign can go a long way. Thereafter, submit your website to the popular search engines and witness huge traffic within no time.
Other Sources:
Other techniques of website promotion include banner ads (though expensive), link reciprocals (to improve link popularity), E-mail signatures, Usenet advertising and writing newsletter articles, which can also help considerably in successful promotion.
With the above information, you are now ready to promote your website successfully!
By : Angela Rogers
Google Pay per click Advertisement is the most effective online advertisement. If you are able to manage Google Adwords campaign effectively then you can make lot of money promoting online products through Adwords. There are different techniques based on individual Pay per click Adwords advertisement experiences.
Online marketers know the effectiveness of Google Adwords Advertisement. Adwords dominate about 85% of total market share. There are different ways to get Google adwords at cheaper rates or for free.
How to get Google Adwords Pay Per Click for FREE?
For this, you should have your own website with hosting which is available for about $6 per month. Plan the type of website you want to have, it may be classified site, blog, article site, etc. Get your domain Name and Hosting depending on the type of online business you want to start. You can start Free classified site with freely available classified scripts, for this you need not want to have the designing knowledge.
Make your site online and place Google adsense ads on it. Increase the page rank of this site by submitting articles about your site with the site name at the bottom. Submit this article to High Page Rank(PR) sites, so that your site PR will also increase.
Now advertise your site with Google Adwords Pay Per Click Advertisement. Don't bid high, your content bid should not be more than $0.02 . Initially keep your daily budget not more than $10. As your page PR is more you will make more or less the same amount from Adsense(Ads which you have placed on your site). Along with Google Adsense you can also place other online affiliate products banners or links. When visitor clicks your affiliate banners and makes purchase from that affiliate site you make money. You are getting free visitors because what ever you are spending on Adwords you are getting that money back from Adsense.
Some of the other tips are mentioned in below given websites, which are very useful to get Google Adwords Pay Per Click advertisement free of cost.
By : John Lam
The Internet is vast and there are billions of webpages out there all needing to be indexed by major search engines such as Yahoo, Google and MSN. Not all of these pages have yet been indexed. It takes time for search engines to crawl new pages. For instance, Google typically crawls certain websites less once it knows that these sites don't regularly update their content.
Other reasons for pages not being indexed is that the owner of a site didn't properly link certain pages. These 'orphan' pages which are not correctly linked from the rest of the main website may not be indexed by search engines. Another possibility could be that a website or domain is too new and hasn't yet been indexed.
Unfortunately for you, some of these un-indexed webpages could have links pointing to your website. You are losing valuable inbound links because search engines such as Google don't know these webpages exist. One of the key elements in ranking higher on Google is inbound links. The importance of such links cannot be stressed enough.
One way inbound links instead of reciprocal links work the best for Google. Google keeps changing it's algorithm and in it's last update tried to filter out sites with excessive reciprocal links. A reciprocal link is one in which you link to a website and that website links back to you. Google rightly or wrongly believes that reciprocal links may be manipulated to generate more inbound links. Emphasis is placed on one-way links. Sometimes you may arrange a link trade where Website A links to Website B. The owner of website B also owns Website C and uses Website C to link back to Website A. However, this attempt to trick Google may not work.
Most of us who work in or are familiar with the search engine optimization field know that inbound links are the key to ranking high on Google. Especially one-way links. The trick is to get these inbound links. Traditional methods of obtaining one-way links by leaving your website URL in a comment on blogs is dying as blogs increasingly use the "nofollow" tag in their A HREF statement. The "nofollow" tag tells search engines to not follow the link or count the link to another website.
One of the simplest ways to get links is to tell Google about third party sites which already link to you. Many of these webpages which link to your website haven't yet been indexed by Google. These are wasted links as Google doesn't know that they exist. The good news is that you have the ability to let Google know about these links.
1. Start by examining your web logs to check for referrers. Then save this file containing your referrers into a text document. Use a text editor of your choice to filter this referrer file and remove any hits from search engines.
2. Next filter out any referrer webpages which have already been indexed by Google. This second step can be time consuming and a tedious task so it can be skipped if you choose.
3. Use an html editor to make proper URLs from this list of referrers. Make hot-links of all the URLs.
4. Save the document as an html page and place this document on your website or blog. Be sure not to include more than 90 links per page. If you have more thank 90 referrer links then split the links into multiple pages, each page containing no more than 90 links.
5. Place hot links from your website, blog or other websites which you control to the webpage containing this list of referrers. If you've created more than one list of referrers then be sure to link to these additional pages as well. It's a good idea to cross-link your multiple referrer pages.
6. The last step is to wait for Google's bot to come and index your new referrer webpage. Google will follow the hot-links from your webpage to your list of referrer's and index these webpages that have not yet been indexed. You're directly helping your own website by telling Google of important inbound links. You're also helping your referrers by linking their webpage. You will be leaking PR from your webpage. That's why it's important to create new referrer webpage containing a listing of your inbound links.
By : Kyle Ware